"Collaboration between Amazon and Vserv goes long back. We have always been delighted with our performance partnership. We feel secure about our goals as Vserv help us achieve consistent growth all round the year. "
Prime Video faced a challenge of not only maximizing user interaction but also maintaining a high subscription rate, all while executing a successful affiliate campaign to meet their objectives. This challenge was compounded by the competitive landscape of the streaming industry, requiring Prime Video to navigate through various distractions and entice users effectively.
With OfferDeck's strategy, we leveraged popular ad spots on apps to effectively reach the target audience for the campaign. Additionally, we optimized the campaign in real-time to align with the brand's key performance indicators (KPIs) and minimize the fraud rate, ensuring efficient campaign performance and successful attainment of Prime Video's goals.
Users acquired
Install to Subscription rate
