Entertainment

Hipi achieves an astonishing spike in installs.

Challenge

Hipi aimed to gain new consumer base and maximize retention rate while maintaining a high app install rate.

Solution

With the Offerdeck strategy, we used popular app ad spots to target a relevant audience and promote excellent user acquisition. Real-time optimization was carried out to meet brand KPIs and reduce fraud rates.

Results

D1 - 30%

Retention

D7 - 10%

Retention

700k+

App Installs